Turn Hidden Customer Insights into Strategy Your Whole Team Can See

Uncover unarticulated needs through visual co-creation.

Your customers have insights they can't articulate.

We conduct participatory research sessions where customers don't just answer questions—they co-create visual journey maps that reveal the full context of their experience. This human-centered approach extracts insights that surveys, focus groups, and traditional ethnography miss.

Our Process:

Discovery & Research Design — We develop a customized research plan aligned to your strategic goals

Participatory Workshops — Multi-session co-creation where customers build visual personas and map their journey with your product or service

Research Synthesis — We transform raw insights into a coherent, actionable framework

Knowledge Delivery — Modular visual assets designed for ongoing strategic use

You receive:

* Complete visual journey maps showing pain points, emotional states, competing priorities, and decision moments

* Modular insight cards that can be reorganized for presentations, roadmaps, and strategy sessions

* Research synthesis report connecting insights to strategic recommendations

* Co-creation documentation capturing customer language and unarticulated needs

Best for: Product managers, insight teams, and UX researchers who need to understand the gap between what users say and what they actually need. Organizations tired of expensive focus groups that leave them guessing.

Methodology: Combines ethnographic listening, design thinking frameworks, and visual facilitation to create research that stays actionable long after the presentation.

Typical investment: Custom scoped to your complexity. Generally 60-80% less than traditional focus group research, with higher-impact deliverables.

Transform abstract discussions into concrete action.

When your team is stuck debating priorities or drowning in complexity, we facilitate visual strategy sessions that create shared understanding. Using co-creation techniques and real-time visual synthesis, we help cross-functional teams align on direction and walk away with actionable next steps.

Workshop Types:

Product Roadmap Planning — Align stakeholders on priorities using visual mapping

Strategic Offsites — Synthesize company direction into frameworks teams can use

Cross-Functional Alignment — Bridge silos by externalizing competing priorities

Bluesky Ideation — Generate and organize breakthrough ideas using visual thinking

Deliverables:

Visual frameworks capturing strategic decisions

Documentation designed for ongoing reference

Action plans with clear ownership

Digital files ready for presentations and follow-up

Best for: Leadership teams, innovation groups, and product organizations that need everyone seeing the same picture before moving forward.

Navigate cultural complexity with visual research that honors context.

Traditional cross-cultural research relies on surveys and frameworks that flatten cultural nuance. We use participatory visual methods to conduct research across cultural and linguistic contexts—creating space where diverse stakeholders can express insights in their own terms.

Our Approach:

Bilingual facilitation (English/Spanish) for Latin American markets and U.S. Latino communities

Culturally-adapted research design that accounts for power dynamics, communication norms, and local context

Visual co-creation that transcends language barriers

Community-centered engagement drawing on community organizing methodologies

Applications:

1. Cross-Cultural Product Research When your customers span multiple cultural contexts, surveys miss the nuance. We facilitate participatory research that reveals how cultural values shape product experience—without imposing Western frameworks.

2. Community Stakeholder Engagement (ESG/CSR) For companies with community impact commitments, we design engagement processes where community voices genuinely shape outcomes. Not extractive consultation—true participatory planning using visual methods that make complex trade-offs tangible.

3. Global Team Alignment When your team spans cultures, abstract strategy discussions amplify misunderstanding. We facilitate visual strategy sessions that create shared understanding across cultural and linguistic differences.

Deliverables:

Cross-cultural research synthesis with cultural context preserved

Visual frameworks that communicate across linguistic barriers

Community engagement documentation (bilingual when needed)

Stakeholder maps showing power dynamics and relationship networks

Best for:

Companies expanding into Latin American markets

Organizations with ESG commitments requiring authentic community engagement

Global teams needing alignment across cultural contexts

Social impact initiatives requiring participatory design

Make your meetings unforgettable.

Transform your next conference, workshop, or brainstorm into a visual experience. We create dynamic real-time illustrations that capture your ideas as they unfold—so your audience stays engaged, inspired, and aligned long after the event.

Deliverables include high-resolution visuals ready to share across decks, reports, and social media.

Best for: Conferences, leadership offsites, all-hands meetings, and workshops where you want ideas to stick and spread.